Rewind the clock

While there is no cure for Alzheimer's disease, the science around prevention has progressed tremendously over the past few years, as detailed in our Science section. A landmark study suggested that ~40% of cases are preventable, but many experts believe this might be closer to 60% given they did not consider important factors such as sleep, hyperhomocysteinemia, among others. What's more, implementing these brain health strategies has clear short term cognitive benefits (25% improvement per the landmark FINGER study) and improves many other aspects of your health.

While it may not be satisfying, the reality is that "it depends". There are 100+ potential interventions, but to find the 3-5 most effective ones it is critical to understand your biology — hence why BetterBrain does extensive blood biomarker testing among other assessments.

BetterBrain's battery of tests is completely different than what primary care physicians typically order. Our panel has been carefully assembled and vetted by leading physicians to provide a comprehensive view of your brain health. Unfortunately, many of these tests are inaccessible to most people given doctors are typically less focused on long term prevention, and insurance companies require "medical necessity" which usually requires existing symptoms.

Typically within a few days. As soon as you're signed up, you can schedule your mobile phlebotomy appointment. You can also complete your cognitive assessment and self-assessment immediately.

Your bloodwork will typically be available within a week of your blood draw. Once ready, you will recieve an email to view your results directly on our platform.

BetterBrain was designed for anyone interested in improving their brain health — both reducing dementia risk and improving cognitive function. We find that people who benefit the most typically have  (1) a family history of dementia / Alzheimer's, OR (2) 1 or 2 copies of the APOE4 gene, OR (3) have been experiencing some level of cognitive decline they would like to address.

BetterBrain aims to integrate seamlessly into your existing care and help you navigate the broader healthcare system. We do not intend to replace the work of your physician and believe it is important for all to maintain a relationship with a primary care doctor.

We restrict access to results on a need-to-know basis. Namely, your results are available only to you, the ordering physician (who will contact you directly for any critical results), and your brain health expert if you are receiving coaching.

BetterBrain takes data privacy and security very seriously, and as such adhere to high standards for digital, physical, and administrative security measures to protect your data. All of our staff are trained on HIPAA regulations to make sure we're working together to protect your information.

Please refer to our Privacy Notice for more details.

Yes, a medical doctor will review results from your lab tests and call you directly if there are any critical values in your results. Otherwise, your results will be interpreted directly on our app and by your health coach.

Our entire assessment process typically takes under an hour (~15 min for at-home blood test, <15 min for cognitive assessment, and <10 min for the self-assessment). However, the real work starts post-assessment. While many interventions are quick and easy (e.g., new supplement routine), others may require more effort (e.g., optimizing sleep). That said, we work hard to ensure you find things that are enjoyable and beneficial to many other aspects of your life.

Given we are in our first year of operation and want to give you the best possible experience, one of our co-founders and brain health experts will personally be your health coach.

We firmly believe in the effectiveness of our approach, so much so that we're prepared to stake our own resources on it. We will issue a 100% refund if you are unsatisfied for any reason; we just ask that you share which aspects you were unsatisfied with.

BetterBrain is not reimbursable by insurance. This means we can offer you full transparency on our prices: no deductibles, no copays, no surprise bills.

No. BetterBrain is right for anyone looking to improve their brain health and brain performance. The sooner you set a baseline understanding for your body, the easier it will be to see your health trends and take action.

BetterBrain is currently available in all US states except for NY, NJ, and RI. We are working to make BetterBrain available in those three states as well.